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NEW location for 2024 - South Avenue to Highland Park! Learn more.


Join us for the Festival!

Highland Park 
July 20, 2024
11:00 a.m. - 6:00 p.m.


Pride Festival 

Saturday, July 20, 2024

There will be:

  • Food, wine & beer
  • Games and activities
  • Vendor tables
  • Live music and performances

General admission tickets are $5 and VIP tickets are $50. Kids under 12 are free!

We're accepting sponsorships for the Festival!

We're also accepting applications for:

  • Vendors 
  • Entertainers
  • Volunteers

Deadlines are approaching - click the links below for details!





new location!

Highland Park (Beikirch Park)

Follow the Rochester Pride Parade along South Avenue to our new, larger location for the Festival!

The festival will be held in the portion of Highland Park known as Beikirch Park, with the main entrance at 1440 South Avenue.



Ada Vox

Ada Vox is an accomplished vocalist, songwriter, and drag queen who found success and pushed boundaries as a contestant on the hit singing competition series American Idol, becoming the first drag artist to place in the top 10 in the show’s history. Ada most recently appeared on Queen of the Universe, the brand-new international drag singing competition, and finished as the runner-up.


Thea Austin

As a powerful vocalist, producer, lyricist, and international performer, Thea Austin’s music defies categorization and crosses all boundaries. She has been fronting bands, among them the Pop/Dance group SNAP, and honing her vocal skills since she was in her early teens. After Michael Jackson witnessed Thea work the stage, he asked her to be his opening act for the Dangerous Tour and HBO Special, where she played to more than 70,000 fans nightly. When she is not singing, Thea is actively involved with charity work and the fight against HIV/AIDS.

Music by:

Kaylin Cervini & Amanda Lee Peers

Music by:

Stunt Double

Featuring Performances by:

DJ Hector & DJ Mighty Mic

Festival Entertainment Schedule

1:00 – 2:40 DJ Hector & DJ Mighty Mic

2:40 – 3:00 Mrs. Kasha Davis & Aggy Dune

3:00 – 3:45 Kaylin Cervini & Amanda Lee Peers

3:45 - 4:30 Welcome & Drag Performances

  • Miss Gay Rochester: Vivian Darling
  • Miss Gay Finger Lakes: Eva Flow
  • Mr. NE USofA:  Valentino Rose
  • Miss Gay Pride Rochester: Persephone Brite
  • Mr. Gay Pride Rochester: Queue Queer
  • Miss Worldwide International Plus: Osiris Romanov
  • Tayler Mayde
  • Donatella Mirage
  • Bo Chanel

4:30 – 4:40 Awards Ceremony

4:40 – 5:30 Stunt Double

5:30 – 6:00 Drag Performances

  • King Bey
  • Maxxamillion Pleasurers
  • Vanity Faire
  • Xalvador Xtrano
  • Samantha Vega
  • Morticia Monroe

6:00 – 7:20 Ada Vox & Thea Austin

7:20 – 8:00 Drag Performances

  • Destiny Spice
  • Jack Vanity
  • Aphrodite
  • Psy Kodick
  • Deja Lapri
  • Aneal Pleasures
  • Elizabeth Conde
  • Chintz McMahon

Food Trucks

R&R Takeout and Catering

Rob's Kabobs

Wraps on Wheels

Neno's Gourmet Mexican Street Food

Petit Poutinerie

Roll'n Deep

Sonny's Landing

Munchies Roc City Empanadas

The Meatball Truck

Cookie Coma

Christy's Kettle Corn & Lemonade

Festival Map

Premiere Sponsor:

Premiere Sponsors:

Interested in becoming a sponsor? Click here!